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The Wall Street Journal: Swimmer Ryan Lochte wins endorsement deal for ‘forgiving’ throat drop

Days after losing all his major sponsors, embattled Olympian Ryan Lochte agreed to endorse a throat drop that touts itself as “Forgiving on Your Throat.”

“We all make mistakes, but they’re rarely given front-page scrutiny,” said Rider McDowell, chief executive officer of Pine Bros. Softish Throat Drops, referring to Lochte’s acknowledgment that he fabricated a story about his taxi being pulled over by robbers dressed as police officers on the streets of Rio during this month’s Olympics. In fact, armed security guards confronted Lochte and three other U.S. swimmers at a service station where Lochte had vandalized some property.

The Pine Bros.

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