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Why Samsung’s exploding-phone nightmare should terrify Apple

Samsung Electronics’ nightmarish phone-explosion problem may weigh on its sales and leave a blemish on the brand, but the outcome might’ve been worse had it happened to Apple Inc.

Apple AAPL, +0.22% is much more reliant on its handheld devices than Samsung 005930, -0.13% is on its family of Galaxy phones and tablets, according to an analysis of both companies’ most recent earnings reports.

Revenue in Samsung’s IT and mobile communications division, which includes its Galaxy line of smartphones and tablets, was 25.56 trillion Korean won last quarter, representing 52% of total sales. The iPhone alone comprised 57% of Apple’s total sales last quarter.

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