Earnings Outlook: Nike earnings preview: What to watch for as competition intensifies

Bloomberg News

Analysts say Nike’s market share is slipping in the face of competition from Under Armour and Adidas.

Nike Inc. is expected to announce fiscal second-quarter earnings on Tuesday after the market closes.

Nike NKE, -0.14% is facing heightened competition from Adidas AG ADS, +0.76% and Under Armour Inc. UAA, -0.92% as well as shifting trends that favor lifestyle fashions over athletic looks. But analysts remain optimistic about the Nike brand over the long term.

Among analysts, Nike shares have an average overweight rating and a stock price target of $61.52. That’s 21% higher than Friday’s close.

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