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BookWatch: Those March Madness basketball teams aren’t as profitable as you think

Ask a friend who will win the NCAA basketball tournament. Odds are you’ll hear Arizona, Duke, Kansas or North Carolina, but you won’t hear Connecticut. Connecticut, you have my word, has much better odds than the other four schools combined.

Why? Connecticut has won 106 consecutive games and has 11 national championships to its credit. Quite a story, yet one that is being largely overlooked by the news media.

Why? Because it is the women Huskies, not the men, who have this remarkable record. And, it is not only the news media that is largely blinded to these heroics, it is also the NCAA itself.

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