Customers revolt after discovering Unroll.Me is selling their data to Uber

Many apps sell their users information but, when it comes to email, it’s personal.

The free app Unroll.Me was accused of selling such data to Uber, which has had its own rocky relationship with consumers (and even its own workers) in recent months. Unroll.me, which is meant to streamline email use and help consumers unsubscribe from pesky newsletters en masse, reportedly sold information to Uber about when its users were switching to competitor Lyft via receipts in their emails, according to the New York Times.

The app’s co-founder and chief executive officer Jojo Hedaya said on Monday the company can do better.

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