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Lingerie maker Nubian Skin brings nuance to the underwear color ‘nude’

The email sounded too good to be true: an unsolicited offer to help dress Beyoncé and her dancers for the megastar’s Formation World Tour. But after checking it out with friends in show business, Londoner Ade Hassan confirmed the solicitation was legitimate. Soon the details came.

“Brilliant. Here are [Beyonce’s] sizes and her colors,” the emailer wrote. Hassan set to work filling a high-prestige order for her small business. Nubian Skin provided T-shirt bras, thongs and briefs for the concert tour, which became one of the biggest grossing tours of 2016.

“We were a little bit gobsmacked,” Hassan said of the order.

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