Moneyism: Frances Bean Cobain is the latest to trade off a famous last name

Teen angst still pays out well, especially if you’re a Cobain.

Frances Bean Cobain, the 24-year-old daughter of late Nirvana frontman Kurt Cobain and singer Courtney Love, was recently named the face of Marc Jacobs. Cobain, who will front advertisements for the LVMH-controlled MC, +0.23% brand’s Spring/Summer 2017 collection, is the latest in a string of celebrity kids who have snagged glamorous jobs in the fashion world.

Those with a famous last name have, of course, always had an edge over everyone else. As Marc Jacobs noted in an Instagram post announcing the campaign on Jan 25, he first met Cobain when she was two years old and her mom’s plus-one at a dinner with fashion designer Anna Sui.

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