Moneyism: Thanks, Amazon Prime! Now independent bookstores are booming

Print is dead? Long live print!

Amazon AMZN, +1.86% may have conquered the book-selling market long before it entered the grocery market, but word nerds are finding their way back to indie bookstores, despite massive discounts on Amazon Prime Day July 11.

Even as the internet superstore sinks its claws into America’s literary capital with its first brick and mortar Big Apple bookstore this spring, bookworms will tell you that paper books and the community around them are alive and kicking.

In the latest sign of the power of print, a spate of indie bookstores will enter the New York City area in the coming months, even as larger chains have exited.

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