Wal-Mart and Amazon go head-to-head as e-commerce competition heats up

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Amazon’s Jeff Bezos and Wal-Mart’s Doug McMillon are squaring off online

The e-commerce competition between Wal-Mart Stores Inc. and Amazon.com Inc. is heating up, and Wal-Mart executives are saying “bring it,” with plans to continue investment in its online and multi-platform capabilities.

On a call with members of the media, Marc Lore, chief executive of Walmart WMT, -0.49% e-commerce U.S., said the retail giant will “continue to make investments” in its e-commerce platform.

The company has already increased the size of its assortment, or the number of SKUs, on its e-commerce site to 67 million items. And it has made a number of acquisitions in recent months, including ShoeBuy and Bonobos.

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