The Wall Street Journal: Ad-tech companies drop Newsweek sites amid fraud allegations

Some advertising-technology companies have cut ties with Newsweek Media Group over concerns about allegedly fake website traffic, moves that threaten to exacerbate the company’s financial difficulties as it contends with a wider fraud investigation.

AppNexus, one of the vendors NMG used to sell online ads, and SpotX, an ad-tech company that helps sell video ads, each said they have ended their relationships with the company. They cited concerns over invalid traffic on the publisher’s International Business Times websites.

Read: Newsweek publishes exposé on its own parent company

Also see: Newsweek, International Business Times publisher engaged in fraudulent online traffic practices: report

>>> Original Source <<<