Royal Caribbean’s $1 billion deal shows demand for cruises off the beaten path

Royal Caribbean Cruises dove head-first into luxury and expedition cruising with its latest deal.

The Miami-based cruise company RCL, +0.89% said Thursday that it had agreed to pay roughly $1 billion to acquire a 66.7% stake in Silversea Cruises, a privately-owned cruise company headquartered in Monaco that specializes in luxury and expedition cruises.

‘Expedition cruise lines used to be about people who wanted to take pictures of birds and didn’t mind eating oatmeal in a cafeteria for breakfast.’

Doug Gollan, editor of luxury travel newsletter DG Amazing Experiences

Silversea has nine ships. Its five larger ships mainly travel to larger, more popular tourist destinations such as Alaska, Iceland and Bali.

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