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BookWatch: Watch these soccer players in the World Cup — and how they cash in afterward

As the most-watched sporting event on the planet, the FIFA Men’s World Cup is an unequaled opportunity for the soccer players heading to Russia. If they play well, they can become icons.

Their performances can also have a significant impact on their professional careers, particularly for lesser-known players. The summer tournament overlaps with the height of the transfer market in professional soccer, during which players are bought and sold in a global market.

When one professional soccer team wants to acquire a player, it pays a transfer fee to the player’s current team. Players also negotiate a new, usually larger salary from their new team.

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