What NOT to buy on Amazon Prime Day

Amazon Prime Day is highly anticipated for some online shoppers — but others might be better off waiting until the sounds of jingle bells are in the air to hunt for bargains.

The site’s promotion is set to take place on July 16 and 17. This year, the average shopper is expected to spend $167 during the event, including $70 on back-to-school items, according to discount website RetailMeNot.

Amazon AMZN, +0.91% has already announced significant discounts on back-to-school items like binders, backpacks and lunch boxes. This year, Prime members will receive some brick-and-mortar deals when they shop at Whole Foods, the grocery chain that Amazon acquired in 2017.

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