Big Pharma games the system to make generic drugs more expensive

Generic drugs are cheaper than the brand-name alternatives, everyone knows that.

But the truth turns out to be more complicated.

A new analysis, from the drug price-comparison platform GoodRx, is shining a light on an open secret in health care, that the prices of brand drugs often skyrocket right before new competition is expected.

New generic drugs are still more inexpensive than the brand product — at that particular moment in time.

But because of the increases made on branded products, new generic rivals are sometimes priced at the same level that the brand was several months or a year earlier, the report found.

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