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Dunkin’s $2 snacks give afternoon business a jolt

Dunkin
Dunkin’ says its espresso beverages and snack menu were hits during the third quarter.

Dunkin’ Brands Group Inc.’s better-than-expected third-quarter results were, of course, due in large part to coffee, but the numbers were also bolstered by customer cravings for afternoon snacks.

David Hoffmann, chief executive of Dunkin’ DNKN, +4.78% , which dropped the “Donuts” from its name last month, said the launch of its “Dunkin’ Run” platform of $2 snacks “help drive strong afternoon sales and they reinvigorate the afternoon daypart.”

The Dunkin’ Run menu includes the company’s first-ever nationwide gluten-free item, a fudge brownie, as well as Donut Fries, pretzel bites with mustard, ham and cheese roll-ups, and waffle-breaded chicken tenders.

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