Therese Poletti’s Tech Tales: Blue Apron’s new CEO has a thankless task

Blue Apron Holdings Inc. investors applauded the news that the company has hired a new chief executive, Linda Kozlowski, who was the chief operating officer of Etsy Inc. until last year, but her new job may be a tough and thankless task.

Investors were hopeful about the changes in the executive suite at the meal-kit company and sent Blue Apron shares soaring over 16% in after-hours trading Tuesday. Kozlowski is replacing Brad Dickerson, who stepped down as CEO. Dickerson had joined Blue Apron APRN, -1.68% as its chief financial officer in February 2016 and was named CEO in November 2017.

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