MarketWatch First Take: In a unicorn IPO race, Pinterest is run down at the wire by longshot Zoom

Pinterest Inc. should have been the story on Thursday. It had the name that consumers knew, the eight-figure private valuation and a co-founder who has been a Silicon Valley superstar since the service first hit the internet.

In the end, though, Pinterest’s PINS, +28.42% initial public offering was overshadowed by “something that IT managers might buy.”

Zoom Video Communications Inc. ZM, +72.22% ended its first day of trading Thursday with a valuation more than $3 billion higher than Pinterest, according to FactSet, after shares literally zoomed, increasing more than 70%. Pinterest did just fine on its own, as the image-sharing and scrapbooking site popular with women priced its shares at $19 to raise $1.4 billion, then saw them jump 28%.

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