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MarketWatch First Take: Google sales growth is slowing, and it sure would be nice to know why

Alphabet Inc.’s revenue growth is slowing down, but the lack of details about its business still doesn’t seem to be changing.

The Google parent company GOOG, +1.21%GOOGL, +1.47%reported first-quarter results Monday that showed revenue of $29.5 billion after traffic-acquisition costs, lower than analysts had expected. Overall sales growth for Alphabet slowed to 16.7%, or 18.6% when factoring in TAC, the slowest rate for the online-advertising giant since the fourth quarter of 2015.

For a typical company, an investor could poke through the different segments and find the businesses that have contributed most to the slowdown, then decide if that was scary enough for them to drop the stock.

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