Brett Arends’s ROI: Brett Arends: I tried Beyond Meat’s burgers three times — here’s what I thought

Wait — this is it?

This is the world’s most expensive sandwich? This is the $5 billion–plus miracle that has people on Wall Street fainting with ecstasy?

Are you kidding me?

I’m sitting in a restaurant in South Boston biting into a “Beyond Burger” — the vegetarian “but it tastes like meat” phenomenon that is sending Beyond Meat’s stock BYND, -3.84% into orbit.

And … huh?

It tastes to me like a dry, rubbery patty. The flavor? Meh.

Is it like “meat”? Well, kinda. Sorta. Maybe. It tastes a bit like those cheap, frozen hamburgers we used to get at high school.

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