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The Ratings Game: Revolve shares pop after bullish analysts initiate outperform stock ratings

Revolve Group Inc. shares rallied 6.2% in Tuesday trading after research analysts at Raymond James and Cowen initiated the e-commerce retailer at outperform.

Revolve RVLV, +10.60% began trading on June 7 and is up 2.4% from the closing price on the opening day.

“We believe Revolve’s offering addresses how next-Gen consumers prefer to shop including e-commerce/digital channels, aspire to express individual style, and look to social media and digital content from influencers to inform purchase decisions,” Raymond James wrote.

Revolve had about 2,500 influencers as of June 30, a vast network that leverages their following as well as events like Coachella and Revolve’s own music festival to reach potential customers.

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