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New Redfin-Opendoor ‘iBuying’ partnership: another transformation in how you sell your house

MarketWatch photo illustration/Getty Images, iStockphoto
Redfin CEO Glenn Kelman and some of the ‘capital’ he’ll need to buy your house.

Discount real-estate brokerage Redfin will partner with Opendoor, one of the leading home-buying services, allowing homeowners to get an instant offer when they want to sell with Redfin RDFN, -1.28% , the firms announced Thursday.

The tie-up is the latest sign of the increasingly fuzzy lines between traditional ways of transacting residential real estate and the increasing popularity of new tech-enabled disruptors. Companies like Opendoor, known as “iBuyers,” buy homes from consumers directly, allowing them to skip the hassle of open houses, repairs and renovations, and uncertain closing schedules.

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